Graphic Communication
Overview
Graphic design is about communicating ideas and information through graphic imagery involving visual and textual content. You will be encouraged to develop individual solutions to design briefs in both traditional and digital media. Areas of study include advertising, packaging design, design for print, illustration and communication graphics.
Entry Requirements
You must have at least a grade 5 or C GCSE in an Art and Design subject. Students without this will be invited to attend a portfolio interview in order to identify the most appropriate area of study.
Learning & Assessment
Modules / Topics
You will produce practical and critical/contextual work in one or more areas of study, for example, advertising, packaging design, design for print, illustration, communication graphics and branding.
Component 1 (Personal investigation)
You will develop work for a personal investigation into an idea, issue, concept or theme supported by written material of 1000-3000 words.
Component 2 (Externally set assignment - 15 hours supervised time)
You will produce personal work in response to one of eight exciting starting points.Trips / Visits / Enrichment
Students will visit galleries and exhibitions and art studios. Previous students have also exhibited their own work. Past students heard from Tyneside Cinema Marketing team and a local graphic design agency.
Assessment
All Art and Design subjects are coursework only. This means that every task counts towards the final grade at A Level. You will develop creative ideas and broaden your horizons in a variety of ways, including, library, exhibition and internet research and experimentation using different media. Work will be lecturer and peer assessed in events such as critique sessions. All students will engage in analytical thinking and writing and documentation of projects.